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Banjo – Social discovery

Banjo is a location based social networking app released in the summer of 2011, and has since then managed to attract 4 million users. It’s available on Google Play and in the App Store, while the app initially was intended for pure mobile devices Banjo recently updated their apps to be usable on Ipad and Android-tablets.

Banjo

So what is Banjo really in practice? Banjo imports posts from most major social networks and then makes it possible to sort them by location. For example if someone not in your network posts a public Facebook post nearby it will show up in Banjo An additional feature is that it’s also possible to select other locations than just nearby, so if you want to see what’s going on in Hong Kong Banjo will do it for you.

As most social networks are built around the notion that you communicate with a network of followers or friends, Banjo extends to discovering completely new connections, which is refreshing. But it’s main selling point in our opinion is the possibility to monitor events such as the Academy Awards or different news events, and see what is being said in various social networks and locations.

However most of the connections discovered in Banjo is not really aware of that they are being discovered using Banjo, which is a stark reminder of the impossibility of flying under the radar in social networks (which of course is contradictory to the whole point with social anyway).

Banjo connects with Facebook, Instagram, Twitter, LinkedIn, Foursquare and Google+.

Banjo friends update Banjo Places Banjo friend in common

Published inMobile

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